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The eSIM market size was valued at US$ 5.51 billion in 2024 and is expected to reach US$ 17.98 billion by 2031. The market is estimated to register a CAGR of 18.7% during 2025–2031. Integration of AI in eSIM connectivity management is likely to bring new market trends in the future.
eSIM Market Analysis
Rising adoption of smartphones and integration of eSIM in the automotive industry, as well as its cost-saving benefits, drive eSIM adoption. The increasing integration of eSIM technology in smartphones is propelling the global eSIM market growth. As leading smartphone manufacturers such as Apple, Samsung, and Google continue to embed eSIM functionality in their latest models, consumer awareness and adoption are rising significantly. This shift marks a departure from traditional SIM cards, offering enhanced flexibility, security, and a seamless user experience. 98% of all smartphone connections in North America will utilize eSIM technology by 2030, as per the estimated data by Telna, Inc. The first eSIM-enabled smartphone, the Google Pixel 2, was launched by Google in 2017. Google is consistently expanding eSIM support across its Pixel series, underscoring its strategic focus on advancing toward an eSIM-only future.
eSIM Market Overview
An embedded SIM (eSIM) is a next-generation digital SIM technology that eliminates the need for a physical SIM card. It is built directly into a device and allows users to download and activate mobile network profiles over the air. This innovation is transforming the telecommunications landscape by enabling greater flexibility, efficiency, and scalability. eSIM simplifies the activation process for end users, facilitates seamless switching between network providers, and supports multiple profiles on a single device. This is particularly valuable for frequent travelers, remote workers, and users of dual-SIM devices seeking cost-effective and uninterrupted connectivity without the hassle of swapping SIM cards. eSIM technology significantly enhances operational efficiency. It streamlines logistics by eliminating the need to distribute and manage physical SIM cards. It is ideal for managing large fleets of connected devices, including smartphones, tablets, wearables, and IoT hardware. Service providers benefit from reduced overhead, improved customer onboarding, and the ability to deliver more personalized, on-demand connectivity services.
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eSIM Market: Strategic Insights
Market Size Value in US$ 392.74 Million in 2019 Market Size Value by US$ 2,282.27 Million by 2027 Growth rate CAGR of 27.36% from 2020-2027 Forecast Period 2020-2027 Base Year 2020
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eSIM Market: Strategic Insights
| Market Size Value in | US$ 392.74 Million in 2019 |
| Market Size Value by | US$ 2,282.27 Million by 2027 |
| Growth rate | CAGR of 27.36% from 2020-2027 |
| Forecast Period | 2020-2027 |
| Base Year | 2020 |
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eSIM Market Drivers and Opportunities
Increasing Integration of eSIM in the Automotive Industry
eSIM technology is rapidly gaining traction within the automotive sector, offering significant advantages over traditional SIM cards. Unlike removable SIMs, eSIMs are embedded directly into vehicles, enabling remote provisioning and centralized connectivity management. This capability allows for continuous vehicle connectivity, supporting real-time traffic updates, navigation to nearby amenities, remote diagnostics, over-the-air (OTA) software updates, and access to emergency services, among others. For global automotive OEMs, automotive-grade eSIMs streamline manufacturing and supply chain processes. A standardized eSIM design can be integrated across all vehicle models, with network profiles provisioned remotely post-production. This eliminates the need for region-specific SIM variants and reduces logistical complexities, enhancing operational efficiency.
eSIMs provide robust benefits from a safety and security perspective. These are embedded during manufacturing and serve as a secure identifier and encrypt communication during vehicle operation, ensuring data integrity and privacy. The integration of eSIMs as a "root of trust" enhances the reliability of connectivity-based services. Furthermore, key players are driving innovation in eSIMs. For instance, in February 2025, Thales and Cubic announced a strategic collaboration. This partnership aims to strengthen Cubic's eSIM capabilities by leveraging Thales's eSIM management platform, aligned with the latest GSMA standards. The collaboration will enable seamless, scalable connectivity across multiple industries, including automotive, transportation, and agriculture. As the automotive industry embraces software-defined architectures and connected mobility, eSIM technology is emerging as a foundational element, powering secure, flexible, and globally consistent connectivity solutions.
Surge in Travellers eSIM
The adoption of eSIM technology is gaining steady momentum, and it is anticipated to replace physical SIM cards as the primary method of mobile service authentication. Due to its fully digital nature and inherent advantages, eSIM is expected to drive transformational change across multiple industries, notably within the travel sector, during the forecast period. According to Mobilise Global data from 2023, travel operators, especially airlines, have observed a 20% increase in ancillary revenue per passenger when ancillary services are offered during the booking process. Furthermore, in June 2025, Vodafone introduced a new digital travel platform centered around its Travel eSIM, designed to offer affordable and reliable data connectivity to travelers, regardless of their current mobile network provider. With Vodafone's Travel eSIM, users can easily add mobile data while retaining their existing phone number, ensuring seamless connectivity abroad. The onboarding process is simple and quick: before departure, users can download the dedicated app or visit the platform's website, customize or select a pre-built data plan, and install the eSIM within minutes.
Travelers are a key catalyst in accelerating eSIM adoption. In today's digitally connected world, uninterrupted internet access has become a critical factor in travel decisions, with 81% of travelers citing internet availability as crucial when selecting destinations. eSIM technology addresses these needs by enabling travelers to seamlessly connect to reliable local networks without the inconvenience of swapping physical SIM cards, depending on unsecured public Wi-Fi, or facing excessive roaming fees. This seamless connectivity ensures an uninterrupted mobile experience throughout their journey. For travel operators, the digital capabilities of eSIM open new avenues for revenue diversification and enhanced ancillary income. Thus, the rising growth in travelers' eSIM is expected to offer lucrative opportunities for market growth in the coming years.
eSIM Market Report Segmentation Analysis
Key segments that contributed to the derivation of the eSIM market analysis are component and type.
- Based on component, the market is divided into hardware and software & services. The hardware segment dominated the market in 2024.
- In terms of type, the market is segmented into consumer eSIMs, IoT eSIMs, and travel eSIMs. The consumer eSIM segment is further sub segmented into smartphones, laptops and tablets, wearables, connected cars, and others. The consumer eSIMs segment dominated the market in 2024.
eSIM Market Share Analysis by Geography
- The eSIM market is segmented into five major regions: North America, Europe, Asia Pacific (APAC), the Middle East & Africa (MEA), and South & Central America. North America dominated the eSIM market in 2024. Europe is the second-largest contributor to the global eSIM Market, followed by Asia Pacific.
- The eSIM market in North America is categorized into the US, Canada, and Mexico. The eSIM market in North America is growing rapidly due to rising demand for flexible connectivity, digitalization in telecom, and increased cross-border travel. eSIMs eliminate the need for physical SIM cards, offering convenience, security, and cost savings. eTravelSim, Airalo, and others offer affordable, unlimited, or flexible data plans with wide US and international coverage. Consumers prefer digital-first services with instant activation and no physical documentation. Remote SIM provisioning enables users to switch carriers easily and helps businesses streamline device management. As eSIM-compatible devices become more widespread, the market is shifting toward fully digital and efficient mobile connectivity solutions.
eSIM Market Report Scope
eSIM Market News and Recent Developments
The eSIM market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few key developments in the eSIM market are listed below:
- Infineon Technologies AG has claimed the industry’s smallest GSMA-compliant and first 28-nm eSIM solution with the launch of the OPTIGA Connect Consumer OC1230. It allows up to 50% less energy consumption compared to eSIMs on the market, extending the lifetime of the device’s battery. Targeting mobile consumer devices, such as wearables, tablets, smartphones, and notebooks, the eSIM solution also contributes to greater device functionality.
(Source: Infineon Technologies AG, Press Release, January 2025)
- STMicroelectronics has completed certification of its ST4SIM-300 embedded SIM (eSIM) to GSMA SGP.32 eSIM IoT specification. The ST4SIM-300 is among the first certified eSIMs to support SGP.32, the specification suited to IoT devices with minimal user-interface capabilities or connectivity constraints such as narrowband-only communication. Distinctive features of SGP.32 include bulk provisioning of SIM profiles to simplify managing large fleets of devices, provisioning without SMS, and a lightweight profile template for optimized downloads.
(Source: STMicroelectronics, Press Release, May 2025)
eSIM Market Report Coverage and Deliverables
The "eSIM Market Size and Forecast (2021–2031)" provides a detailed analysis of the market covering the areas mentioned below:
- eSIM market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
- eSIM market trends, as well as market dynamics such as drivers, restraints, and key opportunities
- Detailed PEST and SWOT analysis
- eSIM market analysis covering key market trends, global and regional framework, major players, regulations, and recent market developments
- Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments for the eSIM market
- Detailed company profiles
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Application ; Vertical
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
Argentina, Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russian Federation, Saudi Arabia, South Africa, South Korea, United Arab Emirates, United Kingdom, United States
Frequently Asked Questions
The market is expected to reach a value of US$ 17.98 billion by 2031.
The market is anticipated to expand at a CAGR of 18.7% during 2025-2031.
Rising adoption in smartphones, increasing integration of eSIM in the automotive industry, and growing inclination for cost-saving options are driving the market growth.
NXP Semiconductors, STMicroelectronics, Thales, Verizon, and AT&T Intellectual Property are major players in the market.
AI in eSIM connectivity management is one of the key trends in the market.
The List of Companies – eSIM Market
- Giesecke Devrient GmbH
- Telefonica SA
- Deutsche Telekom AG
- IDEMIA France SAS
- Infineon Technologies AG
- Vodafone Group Plc
- NXP Semiconductors NV.
- KORE Wireless
- STMicroelectronics NV
- Thales SA.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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